Marketing the humanities to the worker bee and more​: A campaign to promote the 2015-2016 AUD Reading Across Campus Program Text: Franz Kafka’s The Metamorphosis and Submission to the 2016 4Humanities Student Contest

UAE Public Participation in the Musical Arts​​​

Zayed University survey to help set cultural calendar

The Need for Academic Programs in Tourism, Arts & Culture, Sports, and Healthcare Management in the UAE 


Musical Settings of Poems by Langston Hughes

Things Fall Apart (text)

Report: INTERAD XII IAA 2008 Global Student Winning Campaign: AXE--The Missing Link

VIDEO: INTERAD XII IAA 2008 Global Student Winning Campaign: AXE --The Missing Link

Rance Crain: To Restore Civic Pride, Try Some Joy, Inner Peace and Deodorant

Teaching Creative Advertising Strategy and Execution through Literature based on George Orwell's Animal Farm

Sixty-Nine based on George Orwell's 1984

Juste based on Alan Moore and Dave Gibbons's Watchmen

YEDI-OCTAVO based on United Nations’ Millennium Development Goals (MDGs)


Sample Student portfolio: Jeffry Smith Fall 2008

Sample Student Portfolio: Rama Chalati Spring 2018

Pushkin’s Little Tragedies: Mozart and Salieri

Debate: Negative Portrayal of Females in Advertising: to What Extent are Women to Blame? Spring 2018

Abu Dhabi 2011 Survey of Public Participation in the Arts

Dubai 2013 Survey of Public Participation in the Arts

Sample Student Group Project: Majid Al Futtaim.  Dec. 2018

Google AdWords Pre & Post Business Report Fall 2017

The Knight Surrenders 

Let's Draw Music Fall 2018

Sample Student Work (Vegan for a Week) Principles of Marketing Fall 2018 

Samples Student Portfolios: Strategic Marketing Management Fall 2018:

 The Marketeer Survivors

 Madame Lama Foundation

 The Four Marketeers

The Second Coming:  Interview and Review in May/June 2019 issue of FANFARE

“Responsible Advertising To The Rescue?” from   (Musings on Responsible Advertising)

Debate: The Prevalence of Mental Health Disorders among the Youth: To What Extent is Social Media to Blame? Summer 2019  Video 

Are Marketing Teams On The Struggle?

Debate: Are Electronic Media Making Us More Or Less Illiterate? Video

News Coverage of US President Donald Trump’s announcement of his use of hydroxychloroquine drug as a remedy for Covid-19 by three major news organizations: Canadian Broadcast Corporation, Al Jazeera, and Fox News

KUNOUZ AL ARAB: Promoting Arabic Arts and Letters Among The Youth

CUD Reads Virtual Lecture Thursday, December 3, 2020

Featured: Stukent’s Professor of the Month of April 2021

CUD students win 2021 MEPRA National Student Pitch Challenge

CUD READS' Khawater Story-Telling Contest: A Proposal (2021)

Sample of Advertising Student Portfolio: Andrea Kurian, spring, 2021